The History of Vitargo
Discover how 4 swedish scientists developed a one of a kind starch molecule that’s unintentionally revolutionized sports performance and recovery nutrition.
The Vitargo story actually starts in North Sweden in 1990 with a scientist named Roger Sandström. Roger was doing a favor for a competitive long distance skier he knew named Håkan Westin that lived in north Sweden…
Unlike most supplements companies this product wasn’t created for mass production, but instead as a favor to a friend. Håkan (skier) mentioned to Roger Sandström (the scientist) that there were no good carb options for long distance skiing competitors…
The sugary sports drinks, gels and powders Håkan tried using made his energy crashes worse, and came with unpleasant digestive issues.
Because he couldn’t find a good carb source Håkan would have nasty energy crashes that dropped his speed and power mid race. During multiple day races he was also struggling with recovery because he couldn’t get enough carbs in to help fuel the next day’s race. This conversation gave Roger a crazy idea about how to use science to help his friend…
If he could isolate and extract a longer chain starch molecule he knew it would…
After months of work in his lab with various results – Roger decided to enlist the help of three other scientists he knew could help…
Those three scientists were the missing puzzle piece to changing the molecular structure of the starch…
And turning it into a dissolvable powder that could be tossed in a water bottle and used before, during or after training. Roger decided to work on other projects…
While the other three Swedish Scientists took this carb supplement to the finish line. They spent the next few years refining, perfecting and testing this starch with different strength and endurance athletes.
These scientists developed the first (and only) starch molecule that goes from your mouth to fueling your muscles in just minutes…
Without causing big energy crashes or digestive issues like other alternatives. After seeing how this starch molecule boosted the strength and endurance of multiple athletes the scientists knew they were onto something. When the product was ready they filed for a patent and started getting clinical research studies done…
That product they worked to perfect for years is Vitargo. Since then everyone from Olympic Gold Medalists to NFL Athletes and even the USA Olympic Weightlifting Team all use Vitargo as their fuel…
And plenty of weekend warriors use Vitargo to increase their energy, strength and speed while recovering quickly too.
That Product they worked to perfect for years is…
Since then everyone from Olympic Gold Medalists to NFL Athletes and even the USA Olympic Weightlifting Team all use Vitargo as their fuel… And plenty of weekend warriors use Vitargo to increase their energy, strength and speed while recovering quickly too.
Hi, my name is Bernie Wooster.
I’m a lifelong athlete, entrepreneur, award winning graphic designer, CEO of Vitargo, Inc and most importantly a mom to two amazing children.
Since a young age I learned the value of hard work, consistency and discipline through physical fitness, and being a multi-sport athlete. Being raised in a house with three brothers and a bodybuilder Dad gave me a different upbringing than most other kids.
At Dad’s we didn’t have Doritos and Fruit Loops, instead we ate baked chicken, broccoli, vegetables, oatmeal and protein shakes.
I still remember sitting on the floor of the garage gym as a little girl watching my Dad “lift heavies” as I used to call them, and thinking one day I wanted to do the same.
At Mom’s with my Farm-Dad I enjoyed the farm life.
There were daily chores that involved feeding the cows and chickens, bailing hay and sometimes helping to break horses.
I had a unique childhood to say the least, and I wouldn’t trade it for anything because…
The midwestern grit I learned from each of my parents’ households taught me how to hold my own in the weight room, and in the boardroom.
That discipline, hard work and consistency I learned from my parents and being a lifelong competitive athlete…
Is why I’ve won multiple international graphic design awards.
It’s why I’ve worked with countless Silicon Valley companies, both start-up and Fortune 500 to develop and define their brands.
It’s also why I’ve started and built multiple companies of my own as an entrepreneur.
Nowadays though things are different for me as an athlete and business owner.
The biggest thing is my children come first, and my biggest mission is to raise them right, and lead by example.
So, I’m not hopping on stage to compete in NPC Bodybuilding shows like I used to, or competing on the show American Gladiators.
Check out Season 5 of the show if you want to see me compete ; – )
However, I still hit the weight room hard and cycle competitively every single week because it’s a part of who I am.
In business, I have one mission today…
Educate athletes, and provide the best fuel on the planet to anyone who wants to get the most out of their training and recovery with Vitargo.
When athletes are able to perform and recover better they forge the discipline and consistency to not only win in sports, but in life too.
This same mindset is what’s allowed me to persevere with Vitargo, Inc. in the face of multiple obstacles over the years.
Yet, with that adversity the mission here at Vitargo, Inc. has only gotten clearer and stronger.
It’s why our tagline “Proof Before Promises” is something we all live by…
That means our claims are backed up by University, peer reviewed research.
We’re unmatched in our testing, certifications and quality of Vitargo, and we truly have the world’s fastest mouth-to-muscle carbohydrate.
If you want to see a lot more of the science behind Vitargo please check out the Science Of Vitargo tab on the website.
Thanks for reading!
CEO of Vitargo, Inc.